outdated
i have ignored my public life on the internet.
i don't have time for social networking either.
i wish life could go back to 56k modems and hand written cards.
i have ignored my public life on the internet.
i think i had a really good fish burrito in portland today. who knew? it was gooey with cheese. and this place had some good horchata.
just talked to mic. i want to write a book with him. it will be about quick hits, quick fixes, and quick crossovers (since he's right handed and i'm left handed, our book will not discriminate). quick is damaging. quick is suffocating. quick is deadly. one of these days. i already have the target market selected. i'll pull the audience research tomorrow.
florida gators: 157
W Hotels put clever lines on everything - cup coasters, key cards, toilet flush levers. they've also inspired me to put thin slices of fruit and mint in my pitcher of water in the fridge.
suck every second out of life.
coming from portland, a city that a majority of people won't ever visit unless they retire, i can do a good job of lying to people if they ask "how are you doing?" or "what are you up to?" i can be whatever you want for the ten minutes i talk to you. and we can wait another year to play this game again because we just forget.
that's how long it took us to get to reno from the bay area. snow. multiple traffic accidents and icy roads closed the freeways down for a few hours. we entertained ourselves with a game of guess what number i'm thinking of between 1 and 1000.
In a rapidly changing media and marketing universe revolutionized by technology, it's nearly universally acknowledged that the traditional ad and media agency model is broken, and no one's sure what will replace it. However, boutique creative shops are giving traditional agencies a run for the money. While wireless, online, buzz, events, outdoor, and public relations have emerged as the hot, go-to media, the common currency of unique and memorable advertising hasn't changed: The big idea rules.- Strange Bedfellows: Creative Agencies in the Media Game
The big idea is often media-driven. But does it issue from the creative or the media agency? Which agency champions the idea and implements it? Speaking at MediaPost's OMMA East Conference and Expo, Carat North America CEO David Verklin argued for creative and media agencies to be "intellectually recombined" and said communications planning ought to be a "team endeavor."
And that brings us to the new breed of agency animal: the communications strategist. Responsible for identifying consumer touch points and for charting the way marketers should reach that target audience, this new discipline is assuming the same importance and prominence that account planning once held. And, as technology revolutionizes business as usual, the fate of media planning and media shops hangs in the balance. Is media the new creative, or merely its facilitator?
but i am good with west virginia football.
wvu mountaineers vs. utah st. aggies.